case studies

structure des marches

Predicting market reactions to an offering

Product positioning

gestion des pathologies

Care pathways

Current payment rates

mécanismes de financement

Current payment rates

accès au remboursement

Estimating budget impact

Understanding the reimbursement environment

Making a formal reimbursement submission

politiques de sante publique

Influencing policy

Influencing a national service specification

Policy research

Evaluation des technologies médicales (HTA)

Supporting a NICE submission

Negotiating the scope of a NICE guideline

Securing inclusion in a PCT formulary

Assessing the impact of national guidance

decideurs

Sensitising clinicians to modern practice

Identifying key opinion leaders to work with

Assessing service impact

Sensitising sales reps to customer perspectives

Stakeholder research: creating a typology of payors

Communicating with a group of decideurs

politiques de prix

Pricing of a line extension

Price sensitivity in major markets

Understanding the commercial implications of official decisions

efficience

Modelling for customers

working with travailler avec des preuves

study design

core travailler avec des preuves material to support reimbursement across the EU

literature review to support a formal submission

key message development

Outils d'accès au marché: the commissioning cockpit

DECISIONS D'INVESTISSEMENT

assessing the investment potential of a new treatment

assessing the investment potential of a new service

technical briefing to support an investment decision